your path to value-driven deals

At Celsius Identity, we specialize in facilitating mergers and acquisitions, offering expert guidance and strategic insights throughout the entire process. Our comprehensive approach includes thorough market analysis, due diligence, and tailored integration plans to ensure seamless transitions and maximize value.

With a deep understanding of the financial and security sectors, we help clients identify optimal opportunities, mitigate risks, and achieve their growth objectives efficiently and effectively. Partner with us to navigate the complexities of M&A and secure a prosperous future for your business.

Expanding Horizons in premium Cards 


In this Metal Card case, we meticulously evaluated various metal card products' sustainability and growth potential. Our analysis spanned both domestic markets in the USA and international opportunities. We conducted an in-depth competitor analysis and segmented products to understand customer positioning relative to competitors. This comprehensive evaluation led us to recommend investing in the venture, highlighting significant expansion and competitive advantage opportunities.

Exploring Fintech Opportunities in north america


On behalf of an investor, we concentrated on the growth potential for a north american payment card manufacture within the fintech sector in the USA and the payment card market in Latin America. Our primary focus was on assessing the rapidly evolving fintech landscape, identifying key opportunities and potential risks. We conducted a comprehensive competitor analysis, also covering aspects such as cards, identity verification (IDV), and instant issuance. Additionally, we evaluated the market dynamics and business sustainability in Latin America. Our detailed findings highlighted significant challenges and intense competition within the fintech space, leading us to advise against investment. Our recommendation was based on a careful analysis of the market conditions, ensuring our client made an informed decision with a clear understanding of the potential risks.

investment strategy in a digital security company

Celsius Identity provided consultancy for a merger and acquisition case involving a company transitioning from traditional hardware authentication to digital agreements and transaction solutions. Our consultancy focused on evaluating business sustainability and transformation potential, covering key product segments such as digital agreements, identity verification, mobile authentication, hardware tokens, and fraud solutions.

We conducted a thorough P&L analysis, emphasizing the cost of sales and operational expenses (OPEX). Additionally, we analyzed the sales organization to understand why the competition, particularly in digital agreements, was outperforming our client. This assessment included evaluating the effectiveness of the sales and marketing teams in contributing to profit.

Based on our findings, we recommended downsizing the overly large sales organization and shifting the sales focus towards solution sales hunters, as the business was still too reliant on hardware sales and a farmer sales approach. We advised that the investment should proceed only if these changes were implemented, positioning the company for a more sustainable and competitive future.